User-friendly visual explanations of psychiatric medications.
New kind of explanation of psychiatric medications makes their effects clear for young people. Editorial concept and illustrations designed in close collaboration with author Peter Moleman, one of the Netherlands' foremost authorities on psychopharmacology.
Tens of thousands of downloads by all target groups make this one of the most broadly-used content items in the websites of the Knowledge Centre for Child and Adolescent Psychiatry.
- Concepting (creation of illustration style and editorial formula)
- Visualisation co-creation sessions with Peter Moleman
- Validation with target group
- Plan for online implementation
Project InformationLink: Begrijp je medicijn
Contact person: Peter Moleman
Partner: Zhenya Pashkina Visuals
James created together with Zhenya Pashkina precise visual metaphors that conveyed - with great efficiency - so much more than words alone could have. The result is a set of concise explanations that make complex information about medications and the brain clear to children and young people of different age groups and to adults without special expertise in this area.